The 44th Annual American Music Awards
November 21, 2016
Last night the American Music Awards held their 44th annual award show. The American Music Awards pay tribute to today’s most influential and iconic artists.
As stated on their website, American Music Awards nominees are based on key fan interactions as reflected in Billboard Magazine and on Billboard.com, including album and digital singles sales, radio airplay, streaming, social activity and touring. These measurements are tracked by Billboard and its data partners, including Nielsen Entertainment and Next Big Sound.
This year there were some moments that those viewing will remember more than others. One of those moments was Selena Gomez’s touching message about self-acceptance to those who voted her Favorite Female Pop/Rock Artist. Gomez had previously taken a step away from the industry to focus more on bettering herself and getting healthy after being diagnosed with Lupus.
Another moment, which is sparking some controversy, was when co-host Gigi Hadid’s performed and impression of first lady Melania Trump. Where Hadid did earn some chuckles from the audience during her impression, social media was triggered by this and did not respond as kindly.
Other moments consisted of Zayn winning his first ever AMA for Best New Artist and making sure that his name was the only one on the award and a beautiful reunion between former Degrassi co-stars Nina Dobrev and Drake (who has a record-breaking 13 nominations in various categories).
Leaving viewers with plenty to discuss within the following days, the award show went off without a problem. Below is a complete list of the 2016 AMA winners.